Features
From buying signal to booked meeting
Find
- ✓ AI proposes your ICP, personas, competitors and buyer keywords from your website
- ✓ 11 signal types, including custom signals described in plain English
- ✓ India-first sources: Inc42, Entrackr and YourStory news, rupee amounts parsed (crore, lakh)
- ✓ New Indian company registrations (MCA, via data.gov.in) with a free data.gov.in key
- ✓ With your own keys: TheirStack job postings, People Data Labs job changes, X and Reddit keyword mentions
- ✓ Watchlists that grow automatically from every company found
- ✓ First-party website pixel with company-level identification
- ✓ CSV and API imports, including Trigify exports (columns mapped automatically)
- ✓ People switching away from a competitor you name (Hacker News; X and Reddit with your own keys)
- ✓ First run looks back 30 days; near misses show the one rule that kept a lead out, with one-click loosen
Qualify
- ✓ AI noise filter on every signal, with a one-line reason
- ✓ Transparent score: fit 0–60 + intent 0–40, every point explained
- ✓ Editable weights and recency half-life per ICP
- ✓ Learning loop: replies and meetings suggest weight changes, with reasons; you accept or dismiss them
- ✓ Buying committee per account: decision maker, champion, technical buyer, finance and user, with coverage
- ✓ Exclusions (customers, competitors) and a suppression list
- ✓ Below-threshold leads kept and promoted automatically when new signals arrive
Reach
- ✓ People matched to your buyer personas
- ✓ Email finder waterfall (Hunter, then Prospeo, then our own pattern guesses), MX check and mailbox verification
- ✓ Phone numbers with your People Data Labs key; Indian numbers normalised to +91 with a mobile check
- ✓ AI first message in your tone, using only the lead's facts
- ✓ Drafts in English (Hinglish and Indian-language drafts are built and switched off for now)
- ✓ IST send window for leads in India (weekdays 10:00–13:00 by default, editable)
- ✓ Fact-check: numbers, rounds, titles and names verified before sending
- ✓ Review mode, or auto mode for verified, fact-checked leads only
Deliver
- ✓ OutreachSender and ReachDak, built in
- ✓ HubSpot, Pipedrive, Salesforce, Attio and Zoho CRM
- ✓ Instantly, Smartlead, lemlist, HeyReach and Clay tables
- ✓ Slack, Microsoft Teams, Telegram and WhatsApp alerts
- ✓ Signed webhooks, and REST hooks for Zapier, Make and n8n
- ✓ Delivery log with automatic retries and one-click retry; an email if a push still fails
- ✓ REST API and API keys for every workspace
Replies
- ✓ Replies, bounces and unsubscribes flow back from Surge sequencers
- ✓ Every reply labelled: interested, meeting, referral, not now, not interested, asked to stop, out of office, wrong person
- ✓ One-line summary and a suggested answer, fact-checked like drafts. ReadyBuyerFinder never sends it
- ✓ "Asked to stop" suppresses the person in every agent
Ask and automate
- ✓ Ask your pipeline in plain English: "fintechs in Pune that raised this month"
- ✓ The AI only turns your question into filters; the answer is your matching leads, never AI-written
- ✓ MCP server for Claude, ChatGPT and other MCP clients: ask, search, read, approve or skip leads
- ✓ Website personalisation: change headlines for visiting companies by industry, country or name
- ✓ Chrome extension (in the repo, not in the Chrome Web Store yet) to save the page you're on as a signal
Teams and agencies
- ✓ Unlimited team members
- ✓ Agency client workspaces included: separate data, shared agents and lead limit, one switcher
- ✓ White-label name and colour in client workspaces
- ✓ Workspace export as JSON (secrets masked) and permanent deletion from Settings
Signals
| Signal | What it catches |
|---|---|
| Funding rounds | Companies that just raised money (Indian startup news, TechCrunch, SEC Form D, GDELT). |
| Hiring for roles | Companies posting jobs for roles that signal a need (public Greenhouse, Lever, Ashby, Workable boards). |
| New leaders and job changes | New CXOs, VPs and heads of function announced in the news, and champions who moved company. |
| Tech-stack changes | Companies that added or dropped a tool on their website (weekly check of public pages). |
| Website visitors | Companies visiting your site (pixel + company-level IP lookup; people only when they identify themselves). |
| Keyword mentions | Posts and articles that mention your keywords or competitors (news, Hacker News; X and Reddit with your own API key). |
| Company news | Expansion, new offices, launches, partnerships and awards. |
| Post engagement (import) | People who engaged with your or competitors' posts, imported from a CSV or from ReachDak. No scraping. |
| New Indian companies (MCA) | Companies newly registered with India's Ministry of Corporate Affairs (data.gov.in company master, OGD licence). Needs a free data.gov.in key. |
| Switching from a competitor | Public posts asking for an alternative to a rival you name, or saying they are leaving it or that it is shutting down (Hacker News; X and Reddit with your own key). |
| Custom signal | Describe a buying moment in plain English; the agent checks every feed for it. |
Some sources switch on only when you add your own key in Settings. See every source or the signals glossary.
How it works, in detail
Buying signals glossary
Every signal type, where it comes from and how it is scored
Free intent data
What is free and what costs money, stated plainly
Website visitor identification
Companies by IP worldwide; a person only when they identify themselves
LinkedIn-safe prospecting
No LinkedIn scraping, no automation of anyone's account
Fact-checked AI messages
How first messages are grounded in sources and checked by code
AI quality results
Published eval numbers, sample sizes and method
Not done yet
- Chrome Web Store listing for the extension (today you load it from the repo)
- Zapier app listing: pending. Today, use Webhooks by Zapier with our REST hooks
- SOC 2 certification